Performance Marketing Executive Jobs in Kochi, Kerala - SpiderWorks

Description

Job Summary We are looking for a highly motivated and performance-oriented Performance Marketing Executive with 3+ years of experience in managing and optimizing paid digital campaigns. The ideal candidate should have hands-on expertise in Google Ads, Meta Ads, campaign analytics, conversion tracking and lead generation strategies. The role requires a strong analytical mindset, attention to detail and the ability to deliver measurable results for clients across multiple industries.

Key Responsibilities

Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn and other digital platforms. Manage client advertising budgets and ensure maximum return on investment (ROI) and return on ad spend (ROAS). Develop lead generation and customer acquisition strategies for diverse client portfolios. Conduct keyword research, audience research, competitor analysis, and market analysis to identify growth opportunities. Set up and manage conversion tracking, pixels, events and campaign attribution models. Monitor campaign performance and optimize targeting, bidding, creatives and landing pages. Perform A/B testing to improve ad performance and conversion rates. Prepare weekly and monthly performance reports with actionable insights and recommendations. Collaborate with SEO, content, design, and development teams to enhance campaign effectiveness. Stay updated with industry trends, platform updates and emerging performance marketing technologies. Required Skills &

Qualifications

Bachelor's degree in Marketing, Business Administration, Communications or a related field. Minimum 2 years of hands-on experience in performance marketing and paid advertising. Strong expertise in Google Ads and Meta Ads Manager. Experience with Google Analytics 4 (GA4), Google Tag Manager (GTM) and conversion tracking implementation. Strong understanding of PPC metrics including CPC, CPM, CTR, CPL, CPA, CAC and ROAS. Experience managing lead generation campaigns for multiple industries. Knowledge of remarketing, audience segmentation and conversion funnel optimization. Proficiency in Microsoft Excel or Google Sheets for campaign reporting and analysis. Excellent analytical, communication and presentation skills. Why Join SpiderWorks? Work with a diverse portfolio of national and international clients. Opportunity to lead and scale high-impact digital campaigns. Collaborative and growth-oriented work culture. Continuous learning and professional development opportunities. Required Skillsets Strong Communication skill Strong expertise in Google Ads and Meta Ads Manager Experience managing lead generation campaigns for multiple industries Proficiency in Microsoft Excel or Google Sheets for campaign reporting and analysis Excellent analytical communication and presentation skills Apply Now Apply Now Current Openings 07-Sep-2026 UI/UX Designer Full-time, Regular / Permanent Apply Now 04-Aug-2026 Social Media Manager - Calicut Apply Now 11-Jun-2026 Video Editor jobs in Calicut Full-time, Regular / Permanent Apply Now 11-Jun-2026 Graphic Designer Jobs in Kochi Full-time, Regular / Permanent Apply Now 11-Jun-2026 Content Writer Jobs in Kochi Full-time, Regular / Permanent Apply Now 11-Jun-2026 Social Media Executive Jobs in Kochi Full-time, Regular / Permanent Apply Now 11-Jun-2026 Content Writing Internship in Kochi Full-time, Regular / Permanent Apply Now 11-Jun-2026 Digital Marketing Project Coordinator Intern Full-time, Regular / Permanent Apply Now 11-Jun-2026 Social Media Marketing Internship in Kochi and Calicut Full-time, Regular / Permanent Apply Now 07-Sep-2026 SEO Internship in Kochi & Calicut Internship Apply Now 07-Sep-2026 SEO Executive Job Vacancy in Kochi Apply Now X